Expenditure on advertising is a social waste. Do you agree? Discuss.

Explanation

The opponents of advertising say that the expenditure on advertising is a social waste as it adds to the cost, multiplies the needs of the people and undermines social values. The proponents, however argue that advertising is very useful as it increases the reach, brings the per unit cost of production down and adds to the growth of the economy. Following are the points of criticism:




`1.`Adds to Cost:
The opponents of advertising argue that advertising unnecessarily adds to cost of product, which passes on to the buyers in the form of high price. However, on the other hand, proponents claim that advertising helps to increase the demand of the product.
An increase in production leads to large scale production which ultimately helps in reducing cost due to economies of scale and thus, the price of the product.

`2.`Undermines Social Wallies:
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