Itinerant traders have been an integral part of internal trade in India. Analyse the reason for their survival in spite of competition from large-scale retailers.

Explanation

Itinerant traders have been an integral part of internal trade in India.
The reasons for their survival in spite of competition from large scale retailers :


(1) Itinerant traders deal in cheap , non standard commodities such as fruits,vegetables,toys, bangles,ice creams ,utensils etc. They provide great customer service.


(2) Itinerant traders reach the consumers themselves, so it is very convenient for housewives and general public to purchase goods from them.  


(3) Prices charged by them is comparatively lower than the price of the commodity in the market because they need not to establish and maintain costly shops


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