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ARIHANT PUBLICATION-MARKETING MANAGEMENT -Very short Answer
- Why is gathering and analysing market information necessary ?
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- What impact does a good design have on the product ?
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- List the decisions involved in the physical distribution of a product.
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- Proper and Gamble (India) has many products such as Vicks (health care...
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- What do you mean by brand ?
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- What is 'brand name' ?
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- What is 'brand mark' ?
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- What is 'trademark' ?
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- What is meant by packaging ?
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- Give two examples of convenience products.
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- A dealer wants to send some gift times of glassware from Mumbai to Luc...
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- What is meant by industrial product ?
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- Name the three types of benefits a customer may seek to satisfy from t...
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- State the elements of marketing mix.
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- How can one product be distinguished from another ?
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- Does packaging act as a silent salesman ?
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- What is the advantage of registering 'trademark'?
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- Given an example, how does labelling provide information required by l...
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- What is meant by price mix ?
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- Name the marketing function which is concerned with the important deci...
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