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The e-retailing form of m arket was some...

The e-retailing form of m arket was something unheard to the Indian customer in `2007`. Flipkart which has created a niche for itself in terms of market share, goodwill and populartiy in the online market to threat because of its smooth operations. It started with an intital captial of `4rs` lakh it now aims for annual turnover of around `4500rs` crore.
Identify any thre sales promotion techniques used by flipkart to promote its sale.

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The three sales promotion techniques used by flipkart to promote its sales are :
`(i)` Rebate When the products are offered at special, reduced prices usually to clear off excess inventory, it is called rebate.e.g. `20000rs/-` off on the purchase of Honda City till `25th` December `2014`.
`(ii)` Discount When products are offered to customers at a price, less than the price, the difference between the list price and the price offered is known as discount. e.g. A shoe company's offer of 'discount upto `50%`'.
`(iii)` Product combination Offering a product along with another product is called product combination. e.g. buy a cell phone and get a sim card free, buy Maggie ketchup and get Maggie Noodles free etc.
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