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Manav Automobiles Ltd offers their new b...

Manav Automobiles Ltd offers their new bike at `4,000rs` less than the usual price. Name the technique used by the firm. Also explain any other `3` techniques used by the firm to promote the sales.

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ARIHANT PUBLICATION-MARKETING MANAGEMENT -Self Assessment
  1. As soon as Coca Cola reduced its selling price on 2 ltr to 75rs, soon ...

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  2. Name any two companies, which use direct channel of distribution.

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  3. List two product related factors that infulence choice of channel of d...

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  4. State of modern concept of marketing.

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  5. What is a trademark ?

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  6. What do you mean by 'Public Relations'?

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  7. Identify the technique of promotion in which we get the direct feedbac...

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  8. State one merit and one demerit of advertising.

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  9. State three essentials of exchange process.

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  10. Why is packaging considered important in today's world ?

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  11. Discuss in brief the marketing and selling concept.

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  12. Explain the elements of marketing mix.

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  13. Explain the role of marketing in an economy.

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  14. How does banding help consumers ?

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  15. Public Relations is helpful to determine public attitude'. Comment.

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  16. Define place mix. Explain the components of place mix.

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  17. What is labelling ? Explain the advantage of labelling.

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  18. Advertising promotes the sale of inferior goods and confuses the buyer...

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  19. Manav Automobiles Ltd offers their new bike at 4,000rs less than the u...

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  20. What factors would you keep in mind while deciding upon the channels o...

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