Explain in brief any three means, by which a consumer can be protected.

Explanation

Three means of consumer protection are:
(i) Self-regulation by business Enlightened business firms realise that it is in their long-term interest to serve the customers well. For this, they usually set up their customer services and redessal cells.
(ii) Business associations Association of trade, commerce and business like CII and FIC CI lay down the code of conduct for their members for dealing with customers.
(iii) Government The government can protect the consumers interest by enacting various legislations.