DIRECTIONS: in the following question, a part of sentence is bold. Below are given alternatives to the bold part which may improve the sentence. Choose the correct alternative. In case no improvement is required, choose “No Improvement” option.
The sales boy told the consumer not to touch the products on display.

Options

A. A) buyer
B. B) shopper
C. C) customer
D. D) No Improvement

Answer

C

Explanation

consumer : purchaser, buyer, shopper, person who purchases goods for personal use.
customer : a person who buys goods from a shop.
Look at the sentences :
Recession-hit consumers are being lured by cheap prices.
Mr. Harrison was a regular customer at the Golden Lion.
Hence, customer should be used here.