When a company strives to appeal to multiple well defined market segments with a strategy tailored to each segment, it is applying?

The process of evaluating each market segment's attractiveness and selecting one or more segments to enter is called __________

"Mobile Ltd". is a well-nown automobile manufacturing company in India. The company plants to increase the sale of its Sedan Cars by 20% in the next quarter. In order to achieve this target, the marketing department of the company considered the impact of government policy on the diesel vehicles and they also anticipated the level of competitions they might ahve to face. The team explored the various available options for increase in sale like offering more discounts, providing zero per cent finance, offering free accessories, free service for three years, etc. A thorough analysis of each option was done and finally company decided to offer fre service for next three years. In order to implement the plan, they made various package of service coupons and communicated the same to their dealers. They also started giving the advertisements to make the customers aware of their scheme through various print and electronic medias. A separate team was formed to keep a close watch on the revenue and impact of new scheme on the sale. In the context of the above case...... (a) Name the function of management which is being described in above paragraph. (b) Identify and explain the various steps involved in the process of the function of management as identified in the above para, by quoting the lines from it.

Select the most appropriate option to substitute the underlined segment in the given sentence. If there is no need to substitute it, select No improvement. Durga is now the Executive Vice- President of the company with a responsibility to marketing for the entire northern zone

Consider a wave sent down a string in the positive direction whose equation is given is y=y_(0)sin[omega(t-x/v)] The wave is propagated along because each string segment pulls upward and downward on the segment adjacent to it a slightly larger value of x and, as a result does work upon the string segment to which wave is travelling. For example, the portion of string at point A is going upward, and will pull the portion at point B upward as well. In fact, at any point along the string, each segment of the string is pulling on the segment just adjacent and to its right, causing the wagve to propagate. It is by this process that the energy is sent along the string. Now we try to calculate how much energy is propagated down the stirng per second T_(y)=tsintheta~~TtanthetaimpliesT_(y)=-T(dely)/(delx) (The negative sign appears because as shown in the figure II, the slope is negative) the force will act through a distance dy=v_(y)dt=(dely)/(delt) dt Therefore work done by force in time dt is dW=T_(y)dy=-T((dely)/(delx))((dely)/(delt))dtimpliesdW=(omega^(2)y_(0)^(2)T)/vcos^(2)[omega(t-x/V)]dt .....(A) The average power transmitted down the string (i.e. the average energy transfer or sent down it per second) is

Consider a wave sent down a string in the positive direction whose equation is given is y=y_(0)sin[omega(t-x/v)] The wave is propagated along because each string segment pulls upward and downward on the segment adjacent to it a slightly larger value of x and, as a result does work upon the string segment to which wave is travelling. For example, the portion of string at point A is going upward, and will pull the portion at point B upward as well. In fact, at any point along the string, each segment of the string is pulling on the segment just adjacent and to its right, causing the wagve to propagate. It is by this process that the energy is sent along the string. Now we try to calculate how much energy is propagated down the string per second T_(y)=tsintheta~~TtanthetaimpliesT_(y)=-T(dely)/(delx) (The negative sign appears because as shown in the figure II, the slope is negative) the force will act through a distance dy=v_(y)dt=(dely)/(delt) dt Therefore work done by force in time dt is dW=T_(y)dy=-T((dely)/(delx))((dely)/(delt))dtimpliesdW=(omega^(2)y_(0)^(2)T)/vcos^(2)[omega(t-x/V)]dt .....(A) How much average power is transmitted dawn a string having density mu=5xx10^(-4)kg//m and T=5N by a 200Hz vibration of amplitude of 0.20cm

GAIL India, which has had a monopoly in The gas transmission sector is set to see some tough competition in the coming days. While Reliance is poised to get into the trunk pipeline segment, British Gas is trying to get into the city gas distribution sector. GAIL's new chairman, shares his thoughts on how he plans to take the company ahead. What are GAIL's main priorities? Going by its business strategy, the focus areas are gas sourcing, transmission, marketing, processing, petrochemicals, globalisation and city gas distribution. We are focussing on sourcing of gas from indigenous finds and through LNG and cross border pipelines. We intend to develop the gas market by extending our gas grid from 5,600 km to 10,000 km. The city gas project is expected to rise from 6 to 45 by the end of the 11th five year Plan. What are GAIL's plans for acquiring an Exploration and Production (E&P) company abroad? GAIL has plans to strengthen its exploration and production activities. To become a formidable company, GAIL is exploring options - acquiring an E&P company is one such option. What are your Capex plans and how do you plan to fund it? GAIL's budgeted Capex plan for FY 06-07 is 2967.28 crore. This includes capital expenditure of 2579.58 crore on pipeline and other projects and 387.7 crore on petrochemical projects. This will be funded through internal reserves. What are your plans on city gas distribution? Will GAIL continue with its plans on fuel management? We have already established the business successfully in Mumbai, Delhi, Vadodara, Vijayawada, Agra, Lucknow, Kanpur. Till date GAIL has formed eight joint venture companies to implement city gas projects. The projects have had an impact on the pollution levels. GAIL is in the process of forming state-wise Joint Ventures with oil marketing companies to implement city gas projects in Rajasthan. What are GAIL's plans to diversify into telecom and what is the current status? Gailtel, the telecom service arm of GAIL, offers telecom services commercially to lead telecom operators across India. Gailtel owns and operates approximately 13,000 route km of fibre optic network, GAIL is evaluating various options to work out its future growth plans In the light of above case, discuss the importance of planning for any enterprise

GAIL India, which has had a monopoly in The gas transmission sector is set to see some tough competition in the coming days. While Reliance is poised to get into the trunk pipeline segment, British Gas is trying to get into the city gas distribution sector. GAIL's new chairman, shares his thoughts on how he plans to take the company ahead. What are GAIL's main priorities? Going by its business strategy, the focus areas are gas sourcing, transmission, marketing, processing, petrochemicals, globalisation and city gas distribution. We are focussing on sourcing of gas from indigenous finds and through LNG and cross border pipelines. We intend to develop the gas market by extending our gas grid from 5,600 km to 10,000 km. The city gas project is expected to rise from 6 to 45 by the end of the 11th five year Plan. What are GAIL's plans for acquiring an Exploration and Production (E&P) company abroad? GAIL has plans to strengthen its exploration and production activities. To become a formidable company, GAIL is exploring options - acquiring an E&P company is one such option. What are your Capex plans and how do you plan to fund it? GAIL's budgeted Capex plan for FY 06-07 is 2967.28 crore. This includes capital expenditure of 2579.58 crore on pipeline and other projects and 387.7 crore on petrochemical projects. This will be funded through internal reserves. What are your plans on city gas distribution? Will GAIL continue with its plans on fuel management? We have already established the business successfully in Mumbai, Delhi, Vadodara, Vijayawada, Agra, Lucknow, Kanpur. Till date GAIL has formed eight joint venture companies to implement city gas projects. The projects have had an impact on the pollution levels. GAIL is in the process of forming state-wise Joint Ventures with oil marketing companies to implement city gas projects in Rajasthan. What are GAIL's plans to diversify into telecom and what is the current status? Gailtel, the telecom service arm of GAIL, offers telecom services commercially to lead telecom operators across India. Gailtel owns and operates approximately 13,000 route km of fibre optic network, GAIL is evaluating various options to work out its future growth plans State two features of planning reflected in the above case